Why The Trade Desk Stock Plunged 67% in 1 Year
Connected TV supply concerns
Connected TV remains central to The Trade Desk's growth thesis. However, tighter relationships between major streaming platforms and large ecosystems like Amazon raised concerns about supply concentration.
Particularly, The Trade Desk does not own inventory. It depends on partnerships. If premium, authenticated supply consolidates within a few ecosystems, future growth assumptions face greater uncertainty.
While I think it may be too bearish to assume that The Trade Desk is out of the CTV race, just the perception of that risk has weighed on the stock.
What does it mean for investors?
Let's be fair. The Trade Desk remains profitable and innovative. But in 2025, investors stopped treating it as untouchable.
The plunge reflected shifting expectations, rising competition, supply concerns, and valuation pressure.
Now the company must restore confidence through consistent execution in 2026. All eyes are on the performance in the next few quarters.
Should you buy stock in The Trade Desk right now?
Before you buy stock in The Trade Desk, consider this:
The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and The Trade Desk wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.
Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $534,008!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,090,073!*
Now, it’s worth noting Stock Advisor’s total average return is 949% — a market-crushing outperformance compared to 192% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.
*Stock Advisor returns as of March 7, 2026.
Lawrence Nga has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Alphabet, Amazon, Meta Platforms, Netflix, and The Trade Desk. The Motley Fool has a disclosure policy.
Why The Trade Desk Stock Plunged 67% in 1 Year was originally published by The Motley Fool
Content Original Link:
" target="_blank">

